In accordance with the launch of "KIRIN off white " which was previously released on Internet mail order site LOHACO, "KIRIN Living Theater Off White House" special site, subsite "hints of careful living 50", only for living people Production of various prints such as application "POTLINE (Potto Lin)", production and maneuvering of six pigeon families (drone) reporting the state of people's living in Takeda City, brand page in Kirin Corporate site, leaflets and shop front posters .
Special website can introduce products based on scroll operation, browse various contents such as one private house "off white house", introduction of pigeon family, life style of people in Takeda City. We invite cultural figures and celebrities living in downtown Tokyo in the future to have experiences of "careless life" actually, introduce the appearance on "Hint of carefully 50 lives" on the website.